Jose Cuervo Tradicional® History in a Bottle #cuervostory @josecuervo

This post is sponsored by Jose Cuervo Tradicional®. I may be getting paid, but the recipes and pictures are real and the opinions are mine.


Until recently, I have not been a huge tequila drinker. But, I did find a tequila I really liked, and it’s affordable! May I introduce you to Jose Cuervo Tradicional®; the newest and now one of my favorite additions to my bar. This is a 100% blue agave tequila with some interesting history to it. My favorite part of Jose Cuervo Tradicional® is it’s finished at freezing temperatures meaning it is designed to be kept in the freezer and served as a crisp smooth shot. Can you imagine how good that would be on a hot summer day?! I will be stocking this in my freezer well after my sponsorship with Jose Cuervo ends. Trust me.

Speaking of history, did you know that Cinco de Mayo is the celebration of the 1862 Battle of Puebla when Mexico defeated the French? Just guess how they celebrated: With shots of Jose Cuervo Tradicional®. Hey, if a tradition like Cinco de Mayo is worthy of being shaped around Jose Cuervo, than I figured it was worth a try. Plus, let’s not forget that Jose Cuervo was always there for us during those awful prohibition years. Learn more by watching the video above. 

Now, I don’t always drink on Tuesdays, but when I do, it turns out it is actually Wednesday. So I don’t feel so bad about drinking on hump day. One of the joys of being a food and drink blogger is that you can count on all your friends coming over between 3PM and 4PM every afternoon for drinks. I can’t tell you how happy I am to find a job that would fund this (good / awful … you pick) routine. 

It is now 2:30 in the afternoon. I just got back from the liquor store with my Jose Cuervo Tradicional® tequila. I searched Pinterest and Google for drink ideas. What to do! Then I remembered … we made awesome Martini’s yesterday (yes, literally yesterday – I wasn’t kidding about my friends coming over every day). Let’s change up the recipe a bit and use some Jose Cuervo Tradicional®. Perfect. We have a plan. 


I made the Tequila Grapefruit Martini


  • Jose Cuervo Tradicional®
  • Simple syrup infused with lavender
  • squeezed grapefruit



Squeeze one half of a grapefruit and pour the juice into a shaker filled with ice. Add one ounce of simple sugar and two ounces of Jose Cuervo Tradicional®. Pour it into a martini glass and enjoy.


No kidding, as I started squeezing the grapefruit, my neighbors knocked on my door. Pretty soon 15 kids were running around in my backyard and a whole bunch of parents and grandparents were waiting to be served drinks on my deck. The Jose Cuervo Tradicional® was a hit. Everyone loved the Tequila Grapefruit Martinis and they loved the smell and taste of the Jose Cuervo Tradicional®. Then they wanted something else.  So I made them a shot. 

I was in the mood for a rich drink and thought a twist on a White Russian was in order. I called it a Mad Russian Shooter.


  • Jose Cuervo Tradicional®
  • Kahlua


Pour one part Kahula over two parts Jose Cuervo Tradicional®. Give to the freeloaders on your deck and enjoy!


After explaining how they didn’t like taking shots, I poured the same drink in a tumbler over ice and added a slice of lime.

IMG_6015 2web IMG_6011web

This was quite good. I thought this was an awesome drink, but the wives said it tasted “old-manish” so I stuck it at the end of this post rather than give it its own post.

So, if you are an old man, try the Tequila White Russian. If not, enjoy the Tequila Grapefruit Martini.  But whatever you do, go find some Jose Cuervo Tradicional®, learn about its great history, and how it helped influence modern day beach volleyball. I suggest using the Cuervo History in a Bottle app. Hover over your bottle with your phone and learn about the history of Jose Cuervo including seeing the bar where the Margarita was invented.

Have a great evening everyone. We’ll have another one for you tomorrow.  


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About Chris 759 Articles
Chris Ashbach is one of the founders of Dan330. Chris is a pilot and avid outdoorsman who loves fishing, hunting, camping, and exploring. He loves taking kids (especially his own) on trips to share his passion of the outdoors. Chris is also a gardener, volunteers at Let's Go Fishing, and teaches Sunday school. Chris holds a MA in Organizational Leadership and is faculty at a local university in Minnesota; teaching undergraduate business classes.